It feels as though digital marketers have heard about the iOS14 update and its impending doom for months. It’s true, this update is massively changing the game by introducing new policies around user privacy and Facebook ads, specifically to allow users to stop third-party apps, including Faceboo...

You’ve probably heard the term NFT thrown around by a friend or online, but do you know what it really means? This new fad is a little complex, starting with what NFT stands for, but it could grow into an entirely new digital landscape that brands and digital marketers should be familiar with. So...

Social media usage statistics in 2021 are looking a lot different than in previous years as TikTok continues to rise and Facebook demographics change.

With iOS14 updates likely to change how Facebook ads can track certain events and data, you're going to want to make sure you verify your domain and set up the correct aggregated events measurement order.

The Clubhouse app is dubbed as a cross between a webinar and a podcast experience, and it's the new hot audio chat app for iPhone that's making a splash among digital platforms.

Just when you think you know everything there is to know about Facebook Ads, you overlook one of the best features sitting right under your nose. Try what we consider to be one of the most underused Facebook Ads settings: Facebook Offer Ads.